CPS-C12
Business
Design
Packaging Design Workflow
Master design concepts: typography, color, imagery, materials. Learn collaboration, iterative development, Dr. Andrew Hurley's RFP guides, design brief template for successful package designs.
5 Hours
50 Lessons
Future Proof Your Skills
$399
Your Journey Starts Here
This course as part of the Certificate of Packaging Science, a comprehensive program covering all major aspects of packaging materials, processes, and design.
What You Will Learn
In this course, we are going to review design terminology, highlight important design theories, such as typography, color, imagery and materials. We are going to discuss how to best approach a project with your team and leverage iterative development to build winning designs. The first step is making sure you have a solid foundation and workflow when starting a project. You will receive Dr. Andrew Hurley’s RFP guides and the design brief template and strategies he’s used to launch over 100 package designs to market.
Course Objectives
View All Objectives
Gain a solid foundation and workflow to begin projects to ensure organization and develop a successful product
Optimize your design efforts for efficiency
Learn design terminology, key design theories, and materials
Review various facets of the packaging development process
Construct a successful design survey and managing assets to develop prototypes
Define methodology and understand design criteria
Future Proof Your Skills
$399
Your Journey Starts Here
This course as part of the Certificate of Packaging Science, a comprehensive program covering all major aspects of packaging materials, processes, and design.
Student Success Stories
“
The CMPM program exceeded my expectations regarding packaging machine systems, sustainability, and point of purchase strategies, through a complete and holistic approach to the different aspects of packaging.
”
Rebeca Granados Andrade
Experience Centre Manager Smurfit Kappa México
