Augmented Reality for Packaging
A free online course designed to shed light on innovating packaging designs utilizing augmented reality.
COURSE OVERVIEW
Augmented reality offers enormous untapped potential for brands to revolutionize their packaging and the way they connect and engage with consumers today. In this course, you’ll be exposed to more than 20 AR examples on the shelf right now. You’ll also be introduced to our Packaging AR Development storyboard where we’ll walk you through how to develop your own packaging AR experience. We'll even explore ways AR can be leveraged to attract and retain shopper attention, furthering relationships among brands and consumers.
LEARNING OBJECTIVES
After successful completion of Augmented Reality for Packaging, students will be able to:
- Learn how utilizing augmented reality allows for more interaction and engagement with shoppers
- Apply course learnings to real products on the shelf in today’s market
- Create a unique augmented reality experience through The Packaging School’s AR Development storyboard
- Deepen the relationship between a brand, product, and consumer