RESOURCE ARCHIVE

3 Key Factors to Reduce Your Environmental Waste

Sustainability is on the top of everyone’s mind and on the tip of everyone’s tongue. Being a sustainable company is no longer optional in this day and age. Policies and corporate standards are pushing companies to pick up on more sustainable practices in order to reduce their impact on the environment and have a better sustainable footprint.

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Manufacturing Paper

In the packaging industry, paper is known as matted sheet usually composed of plant fiber. Historically, paper has been made from linen, sugar cane, cotton, and straw fibers. Modern paper is made almost exclusively from wood fibers.

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A Moral Imperative: How Some of The World’s Innovators are Driving Packaging Sustainability

More than ever, today’s consumers are driving change and disruption in the packaging industry. As sustainability becomes the number one moral imperative of the 21st century, it will also become an essential ingredient for long-term success. Done well, sustainability effectuates transformative change that spurs innovation, delivers bottom-line value, and presents an opportunity for a competitive edge.

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Artwork and Design in Packaging

Designing encompasses many different elements, but not all creations contain every element of design. It’s the purposeful choice of including or excluding an element that creates design. There are also many considerations that go into designs. The elements of design are called design principles. Let’s look at a few design principles: emphasis, lines & shapes, texture, and contrast.

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The Great Debate – Plastic vs. Glass

For the last 50 years or so, plastic has been steadily overtaking glass as the most common substrate for food packaging, and it’s estimated that plastic will surpass glass in beverage packaging by 2020. It’s not hard to see why… plastic containers are generally lighter, reducing transportation costs for the manufacturer– and reducing consumer trips to the car to retrieve the groceries. However, there remains a devoted market for glass with products like pickles and olives, beer, wine and spirits, not to mention artisan and boutique products of all kinds.

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Packaging Design: Collaboration Between Art and Science

It is wise to incorporate package design early and often in the product design phase. When packaging is built into the foundation of the new product development cycle, changes can be made to the product itself early on in its composition to be compatible with the package. Once a product makes it safely from the manufacturing site to the store, there is a great need for the package to be attractive to possible consumers. Any veteran packager will tell you the science of design and the aesthetics of design are dependent variables. 

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